If you are a Marketing Director or a Brand Manager, there is a good chance that one of your stakeholders is encouraging you to look more closely at the medium of Brand Experience. 

The lucky ones amongst you will already have a comprehensive understanding of the techniques and a strong agency relationship to enable your target consumers to experience your brand in an optimal way.  This is a relationship to nurture and my skills are not needed here!

The rest of you will have either unsatisfactory agency relationships, insufficient information to help you progress strategically, or possibly both.  With twelve years experience of working with more than 80 brands of all sizes and a name for integrity, I can help you to better understand the medium and how to turn-on your agency to best effect.  I can also help you construct a project briefing template or document, identify possible measurement techniques or devise methods to help you determine which agencies deserve to be invited to pitch.

My approach is carefully tailored to each brand and its particular challenges, but my aim is to be time & cost-efficient and focused on developing your understanding and skills.  My non-affiliated stance ensures that I have no agenda other to ensure that your brand gets to use this extraordinary medium to better effect, with success reflecting well on your sales figures and your career.

If you would like a confidential, exploratory chat, please email me at davidjfoster@mac.com in the first instance.