TMA-UK Brighton event, 30th September

Getting a Grip of Pricing

For our first TMA Brighton event of the autumn season, hosted by award-winning Acumen Business Law, we are delighted to be joined by Cliff Burgin of the pricing consultancy Burgin Associates, who gave a well-received presentation to the London region recently which was highly informative as well as entertaining.

Cliff will share his practical tips for improving profit quickly by addressing the pricing strategy and tactics of a failing organisation. He will cover the following:

  • Seizing Control of Pricing – One of the first tasks of a turnaround manager is often to get a grip on the price the company charges. How best to do this without jeopardising future business or losing key staff.
  • The 6 most popular ways companies give away margin through pricing – Almost all businesses under-price some of their customers. Businesses in difficulties do it more than most. Here are six places Cliff has found are the most likely to reveal margin leaks.
  • Pricing Quick Wins – What actions can you take quickly on price that will yield profit without damaging long term customer relationships.  How to break the news to customers (if indeed you have to).

The mission of the TMA is to create a forum for the exchange of industry information and knowledge, to promote high standards of practice, to raise the visibility of TMA and the professionals involved in the revitalization of troubled companies.

The event is CPD accredited and a light buffet with drinks will follow the presentation.  Places are limited: for further details of the event and to sign up, go to www.tma-uk.org

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